About Oliver Newberry

About

I'm an independent designer working with clients and studios in the UK and Austria, focusing on design services that encompass a complete brand overview, from initial sketch concept, visualisation, and prototyping to production, and include overseeing on-site manufacturing and implementation.

I bring products and retail spaces to life through holistic and meaningful design principles. Since graduating from Central Saint Martins, I've gained over 20 years of experience in design development, project management and retail design. I have delivered award-winning work for studios and clients across luxury retail, visual merchandising, the airline industry and EV charging infrastructure.

My passion is creating sustainable design solutions that add value and joy for clients and enhance the customer experience. Key projects include the design strategy for the first BP Pulse EV charging stations throughout the UK, sustainable tableware and packaging for the DO & CO Group, the 2026 retail activation rollout campaign for Škoda, implementation drawings for six Ankerbrot stores in Vienna, and global visual merchandising rollouts spanning 30+ locations for La Prairie and 42 for Burberry.




Past Experience:

Worked on concept designs and 3D visuals for the winning pitch proposal for PayPal Cannes 2026. / Worked on concept designs and 3D visuals for the winning pitch proposal for Amazon Cannes 2026. / Concept development and 3D visualisation for events and brand environments. / Retail and VM concept development with 3D visualisation. / Retail environment concepts with 3D visualisation. / Retail and VM concept development with 3D visualisation. / The 2026 Global retail redesign activation rollout campaign. / Spatial design and 3D visualisation across events, retail and VM. / Global retail experience concept for Beats by Dre 2012 Campaign. / Global retail rollout activation — VM and in-store. / Worked on the retail design strategy, positioning the brand as a leader in fast, reliable charging for consumers and fleets. Focused on visual identity and user experience, shaping welcoming environments with retail and seating for drivers and passengers. Played a key role in the design strategy to ensure convenience, consistency, and a future-ready brand presence across multiple sites. / Retail design for the first Change Please coffee shops in the UK. / Sustainable VM and tableware design for the airline, with the DO & CO Group. / Sustainable VM and tableware design for the airline, with the DO & CO Group. / Interior reception concept proposals for the Austrian energy company. / Assisting the Creative Director with concept proposal, 3D and design intent drawings of the interiors and merchandising units for six new Ankerbrot Filialen in Vienna, Austria. / Airline sustainable tableware and packaging for the DO & CO Group. / I helped bring the vision for the Lexus lounge at Brussels Airport to life, supporting the design and floor layout proposal in collaboration with FITCH. / VR virtual showroom for the Opel MOKKA launch, with Hyde Media. / Retail and visual merchandising design support. / Brand identity and presentation deck for a Private Equity fund launch in Germany and Austria. / Overseeing and managing the global visual merchandising rollout spanning 30+ locations. / Global visual merchandising rollout across 42 locations, plus the Burberry Beauty retail display concept. / Design and visual proposals for the global rollout of Stella McCartney POP beauty and fragrance travel retail. / 3D modelling of the Marc Newson-designed Montblanc MN pen for its showreel launch. / Visual 3D animation for the flagship New York Spring Studios. / Multi-functional store and brand events hub for Nike’s East London 1948 Studio concept design. / Worked on the design for 3.1 Phillip Lim flagship boutique on Great Jones Street, New York and globally adaptable retail rollout. / Delivering CGI visuals, animation, 3D models for rapid prototyping. / The Momentary installation for Alfred Dunhill at New York Fashion Week. / Visual merchandising concepts for the Dutch luxury department store. / Interactive Fragrance Lab installation at Selfridges, with Campaign and The Future Laboratory. / Worked on the Triple award-winning flagship store for the eyewear brand Kirk Originals. / Project description to come. / Retail and visual merchandising design concepts. / 3D modelling and visualisation for the brand’s retail and visual merchandising concepts. / 3D visual animation support for Nokia’s Caramelo, Sapphire and Jasper launch campaign. / Interior fly-through animation of the Sheikh Zayed National Museum in Abu Dhabi. Designed by Foster & Partners for the United Arab Emirates. / Augmented visual merchandising activation VM design for the Dolce & Gabbana 2012 launch of its skincare line. / CGI visuals and prototyping for a high-end retail project pitch. / Concept design for the first NFC-enabled mobile phone trial by the Royal Bank of Scotland in 2007. / Commissioned by Heinz to design and model a physical prototype of the iconic 2007 Heinz Turbo Toaster. / Presentation and display concepts celebrating the paper maker's craft. / Concept design development and design intent drawings for the Nyetimber Nautical Bar. / Packaging rebrand design for their growing range of beauty products. / Design and 3D visualisation support for Heston Blumenthal brand and product presentation work. / Schiphol Airport — Travel retail VM design concepts and design intent drawings. / Premium visual merchandising display concepts. / Retail design and 3D visualisation support for itsu, developing concepts for the brand-new store environments.